Gonzalez Bill to Require More Transparency for Campaign Slate Mail Approved by First Legislative Committee

For immediate release:
Every election season, Californians mailboxes are flooded with campaign slate mailers intending to provide voters with information on candidates and ballot measures―despite often containing very little information about the organizations behind them.

SACRAMENTO – (Thursday, April 15, 2021) – Every election season, Californians’ mailboxes are flooded with campaign slate mailers intending to provide voters with information on candidates and ballot measures–despite often containing very little information about the organizations behind them. Today, the Assembly Elections Committee approved Assembly Bill 40 on a 4 - 0 vote, which aims to shine a light on the money and organizations behind these mail pieces. 
 
“Slate mailers are too often being used to mislead California voters,” Assemblywoman Gonzalez (D-San Diego) said. “This bill is about giving voters a clear picture of who’s behind these mail pieces so they can make better informed decisions at the ballot box.” 
 
A slate mailer is a piece of mass mail that lists support or opposition for four or more candidates or ballot measures. The organizations that create slate mail are often only formed for the purpose of sending out mass mailers and are sometimes paid to support specific candidates or political positions. In an effort to appear more credible to voters, they often use intentionally misleading organization titles like the Coalition for Literacy or Budget Watchdogs. 
 
AB 40 would provide more transparency for voters by requiring specific disclosures to be included on each slate mailer. The bill would require the slate mailer to disclose the organization, number of members, and the total amount paid for each candidate and ballot measure immediately below the name where they are listed as endorsed. 
 
For questions or to schedule an interview with Assemblywoman Gonzalez, contact Mike BlountMike.Blount@asm.ca.gov